About the role
Before jumping into all the information about the role and what you can bring to the table, let us introduce ourselves real quick.
About us
Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable.
Our story began with six desks and a vision to create a single platform to make industry-first technologies and emerging channels accessible to marketers worldwide. Today, Insider One is powered by 1,500+ team members representing 50+ nationalities across 30+ offices . With AI at its core and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orchestration across the most extensive set of natively supported channels , including WhatsApp, SMS, Email, Web, App, and Site Search.
We recently raised one of the largest funding rounds in the industry, a $500M Series E led by General Atlantic . We are backed by top-notch investors, including Sequoia Capital, QIA, Riverwood, and Endeavor Catalyst , and trusted by 2000+ customers from high-growth startups to the most prestigious Fortune 500 companies such as Samsung, Nike, L’Oreal, Singapore Airlines, Nestlé, Nissan, Lenovo, Puma, IKEA, Allianz, Domino's, and the list goes on.
Insider One was congratulated for becoming one of the only woman-founded, women-led B2B SaaS unicorns in the world. Loved by customers, recognized by analysts, we are the only vendor recognized as the #1 leader in all the capabilities marketing and customer engagement teams need. Don’t just take our word for it — see for yourself . We consistently outperform and continue our leadership, and the results speak for themselves .
From day one, Insider One’s mission has not only been to build a world-class product company, but also to create one of the most socially progressive technology communities in the world. Through our social responsibility initiatives like 100 Social Responsibility Projects, AI Training for Teachers, Code Academy, SheCodes, SheLeads, and SheMarkables , our community has committed to scaling its impact on our communities across 30+ countries, driving initiatives in health, education, farming, animal rights, and increasing women’s representation in STEM.
Behind all these achievements is an exceptionally talented, visionary team of overachievers that moves fast and agile, creating cutting-edge products, and focuses on making an impact. If you want to be a part of this journey, just keep reading.
The Partnership Director will drive Insider’s growth through supporting formation and management of mutually beneficial commercial relationships with Insider’s technology partners in Europe.
You will work cross-functionally across marketing, sales, onboarding and customer success teams, to help in the execution of go-to-market strategies and programs to drive selection, onboarding and enablement, and drive GTM with ISVs (e.g., AWS, Meta, Shopify, Snowflake, Databricks, ContentSquare, AppsFlyer, etc.) in your region. This role requires a thorough understanding of Insider’s product capabilities, sales processes and partner ecosystem to ensure our go-to-market engine is primed and enabled to collaborate with strategic partners and drive mutual growth.
Responsibilities are categorized into two broad categories - (1) Enabling the Partner & Insider Sales & Customer Success teams on the joint value proposition and (2) Generating pipeline through & with the Partners driving both Referrals from the partners and co-selling with them.
The ideal candidate enjoys new challenges that test their organizational, interpersonal, and leadership skills. They flourish in a team environment and work enthusiastically with colleagues outside the immediate team to achieve organizational goals.
What You Will Need
• BS/BA degree required
• 10+ years of experience in partner sales and business development
• Previous leadership experience working for a SaaS company and managing relationships with Independent Software Vendors
• Demonstrated ability to work cross-functionally with both large and smaller channel partners
• High analytical skills and ability to quickly understand complex issues and develop/apply simplifying frameworks to facilitate broader organizational understanding, decision-making and action.
• Deep understanding of Solution Selling
• Output oriented with very strong ability to personally create high quality, customer-facing content including presentations and datasheets
• Excellent project management skills; able to effectively manage multiple ongoing projects to meet deadlines
• Experience with B2B SaaS (Software as a Service) business model
• Experience in marketing technology space preferred but not required
What You Will Do
• Develop commercial relationships with strategic technology partners (ISVs) in the region
• Collaborate with Product & Product Marketing team to develop deep understanding of joint value proposition for each strategic technology partner
• Ensure Insider sales & customer success teams in the region is enabled on the partner’s offering and the joint value proposition
• Collaborate with the partner to ensure partner’s sales & customer success teams develop a deep understanding of Insider offering and the joint value proposition
• Develop and manage business plans to drive business through and with strategic technology partners in the region
• Collaborate with regional sales team members to support new acquisitions and expansions with the help of Insider’s strategic technology partners in the region
• Generate leads & manage your pipeline generated through and with your technology partners
• Collaborate with internal teams to grow Channels for Insider: Sales, Marketing, Onboarding & Customer Success teams.
• Leverage your technology partners to continually enhance Insider’s brand recognition
• Collaborate with regional field marketing team to engage your technology partn