About the role
Key Responsibilities: -Develop seasonal assortment plans for SEA Franchise market. -Analyze sales performance, sell-through, inventory, and market trends to optimize product selection. -Execute seasonal buying strategy aligned with company business objectives. -Manage product life cycle from assortment planning, buying, allocation, replenishment to markdown. -Monitor weekly business performance and identify risks and opportunities. Collaborate closely with HQ Merchandising, Design, Planning, VM…