Sales Director

Established in 2004, OLIVER is the world's first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. As a part of The Brandtech Group , we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. Role: Sales Director Location: London, United Kingdom (2-3 days a week from our london offices) About the role: This is a senior sales role that requires you to achieve your own sales targets as well as motivate, train , nurture and develop a team of sales executives. It is a multiskilled role that requires you to be able to sell - and manage and coach the team to deliver on their individual sales targets that contribute to the overall team target. What you will be doing: • Lead, coach, and develop a team of sales executives — supporting individual deal progression, building their skills, and holding each person accountable to their target • Build a team environment characterised by trust, open communication, and structured accountability — where performance is tracked clearly and support is available when it's needed • Own the sales executives' training programme — ensuring the team is fluent in sales stories, the business development process, RFP and design standards, and the tools and techniques that support consistent delivery • Ensure every team member has the education, training, and access to resources needed to operate independently and effectively • Run weekly 30-minute progress meetings with each team member — enabling the salesperson to minute and set SMART objectives • Contribute actively to the recruitment process for new sales executives • Carry and deliver your own individual sales target • Take full accountability for the team's collective sales performance — monitoring individual and group targets weekly, monthly, and quarterly via Salesforce • Track and report on team KPIs — including call volumes, meeting volumes, pipeline opportunities, RFPs, deals won, and pipeline growth and contraction — and take corrective action where performance falls short • Monitor performance against established success criteria; escalate risks and opportunities to the Director of Sales with clear data and a recommended course of action • Develop a thorough understanding of the sales cycles and stages — knowing when and how to intervene to support deal progression at the right moment • Attend weekly progress meetings with the Director of Sales with SMART objectives prepared and an accurate picture of team performance • Provide active support through the RFP, pitch, and bid process — contributing directly to key proposals and ensuring the team has the right support on complex opportunities • Work with the Marketing team on ABM programmes and lead generation activities to build and sustain a healthy, qualified pipeline • Identify opportunities to improve the team's ways of working — bringing forward recommendations on process, tooling, and methodology within the established sales framework What you need to be great in this role: • A strong track record of meeting and exceeding personal sales targets in a B2B environment, with demonstrable experience selling complex, consultative propositions to senior marketing, procurement, or C-suite stakeholders • Proven experience leading a sales team — coaching individuals to improve performance, managing to targets, and building a culture of accountability and continuous development • Deep familiarity with structured sales methodologies and pipeline management; confident working within a defined sales process and holding others to it • Proficiency with Salesforce or equivalent CRM platforms — using pipeline data to track performance, identify trends, and make informed decisions • Experience supporting or leading RFP, pitch, and bid processes on complex, high-value opportunities • Clear, credible written and verbal communication — able to represent OLIVER persuasively at senior client level and articulate the value of a complex service proposition with authority • Experience in or close to a creative agency, marketing services, or in-house agency environment is an advantage • Track record of delivering against individual and team revenue targets with full transparency to senior leadership on pipeline health, forecast accuracy, and performance against plan • Experience collaborating with Marketing on ABM and lead generation programmes — with a clear understanding of how pipeline generation and sales conversion interact commercially • Confidence presenting commercial performance and forecasts to director-level stakeholders, with a track record of identifying and acting on the levers that protect and grow revenue • Strategic integration of AI across sales operations — including prospecting, proposal development, pipeline analysis, CRM hygiene, and performance reporting • Experience setting standards and governance for AI tool use within a sales team, ensuring outputs are accurate, on-brand, and commercially sound before they reach clients • Agentic leadership for complex business development challenges — systematic, goal-oriented approach to pipeline strategy, deal management, and team performance • Drives AI adoption and shares best practice across the team and wider OLIVER network, contributing to how the business develops its sales capability through technology Req ID: 17398 #LI-JS1 #LI-Onsite #LI-Senior Our values shape everything we do: Be  Ambitious  to succeed  Be  Imaginative  to push the boundaries of what's possible  Be  Inspirational  to do groundbrea